Simon Daunter

Chartered Financial Planner

01962 458 121 simon.daunter@red7fm.com

Professionally...

Simon is a Chartered Financial Planner with over 20 years of experience in the industry, spanning pensions, wealth management and financial advice. He joined Red 7 in 2025 as an Independent Financial Adviser, excited at the prospect of providing genuine independent advice to his clients having worked for a major restricted national advice brand for the last 6 years. Simon is passionate about delivering first-class advice and personal service to his clients.

He creates bespoke financial plans to help clients achieve their financial and life goals, focusing on tax-efficiency and cost-effective investment strategies, whilst building a successful long-term relationship to help them through to retirement and well beyond.

His areas of expertise include Retirement Planning, Investment Planning, Inheritance Tax Planning as well as Mortgage Advice and Family & Business Protection.

Personally...

Based in Winchester, Simon advises clients across the UK. He’s married with two young children and enjoys playing and watching sports – especially football, cricket, golf, and skiing.

Importantly...

All financial advisers in the UK must be registered on the Financial Conduct Authority (FCA) register and hold a valid Statement of Professional Standing (SPS). In an age where financial scams pose a real threat, it’s important to make sure you don’t take financial advice from anyone who doesn’t appear on the FCA Register or hold a valid SPS.

You can view Simon’s entry on the FCA Register by clicking here.

What do our clients have to say?

I was recommended to Simon when I moved from London to Hampshire around 10 years ago. I wanted top quality financial advice across both my highly intertwined business and personal/family lives, able to be delivered often face to face without too much travel effort. My needs started with tax management advice but quickly spread to how to fund a house purchase and renovation, and then my children’s education. As I reach my mid-50s, the questions have been more to do with pension, London property and my family investment portfolio. Simon has been beside me all that way. Why? Well, professionally, because he knows his subject, is always well prepared, can explain things quickly and clearly, and is sensible and sincere in his advice. When occasionally I have questioned him toughly, he has proved his advice can withstand that. So, I have learned to trust his recommendations, which always save me time, stress and help me to be financially well prepared. On a personal level, it is always nice to see him as he is friendly, tries really hard to help and makes all his clients, however unimportant in terms of fees, feel looked after and valued. Trust him, it’ll be worth it.

James, from St Marybourne

We have used Simon for around 10 years. We started from a point where retirement was a scary thought which we could never afford. Working with Simon we put a plan together and now we feel that financially the future is much clearer. Simon is not one for fancy high risk instant results; he has always made this clear and in the process has steered us away from several ‘get rich quick’ schemes that have tempted us.

Mike, from Whitchurch

We were looking to invest a windfall for the long term in a tax-efficient way so that it could provide additional support to our disabled child in the future. Simon arranged a plan that provides for this and also combined our various pension schemes onto a consolidated platform. This enables accurate cash flow modelling that would not be possible with a variety of scattered funds. Our regular reviews have been invaluable in reducing any financial uncertainty and concern. Simon has arranged life cover offering greater value for money and with premiums paid directly from my company, effectively reducing the cost.

John, from Godalming

I have been working with Simon for a number of years now and have come to really value his financial planning advice. He first helped me to invest the money I made from selling my business and since then he has continued to advise my husband and I on all aspects of our financial and retirement planning. Simon brings a well-informed, balanced perspective to our financial decision-making that is always reassuring.

Rachel, from Richmond-Upon-Thames

We originally contacted Simon shortly after we married, as we had a diverse portfolio which was proving difficult to manage. Simon helped us to clarify our investment aims for growth and income over our working lives and into retirement, providing the information we needed to select the appropriate risk strategy for our investments. Our portfolio is now well structured and easy to manage, together with regular updates on the value. Simon meets with us at least once a year to discuss our portfolio, is always well informed, providing us with appropriate advice and information to make any decisions.

William, from Southampton